One of the values we live by here at The Cirqle is shipping beautiful product(s). This encapsulates our belief that shipping is just the beginning; that getting features in customers’ hands is the quickest way to get feedback so we can continue to iterate to drive our vision.
While it’s easy to get excited about shipping big, shiny new things – last year we launched a whole ton of those (read the post here) – there’s also lots of value in shipping regular, smaller improvements and features too. They may not necessarily justify a big splashy announcement, but smaller improvements can add up to a significant impact.
We’ve already shipped over 8 big new features and updates this year. We still have a shiny thing or two up our sleeve, of course, but here are some of the highlights of what we’ve shipped so far in the first half of 2017.
iPhone & Android App
Jup, you read it right. We shipped both an iPhone and Android app. Our team worked around the clock to make it happen. Influencers now have the ability to track their growth across all their social channels (Facebook, Instagram, Twitter, Youtube, Tumblr and Google Analytics), join campaigns in a more efficient and convenient way and get access to campaigns in their nearby location.
Through the app, our clients now have the unique ability to target influencers based on their location. Think location-based event activations, in-store promo's or exclusive launches. Get in touch to learn more about it and to join our private beta.
We’re always working to make it easier for you to support your customers at scale, so that as your business grows, The Cirqle grows with you.
Traditionally, there's a lot of hand-holding involved in running influencer campaigns. We’ve added several new features that make it easier to for agencies to run campaigns across different account managers, countries and brands in one comprehensive overview.
Through this update, we enable agencies to effectively scale campaigns with influencers across multiple account managers.
- Global Team and Client Logins
Assign campaigns to team members who can monitor, manage and share campaign status with their clients directly, in one safe environment..
- Full Feature Access
Agencies receive full access to all systems, tools and features of The Cirqle and are free to share data reports with their clients.
- 24/7 Support
A team of dedicated account managers help assist agencies with running campaigns.
- Webinars and training
Access to webinars, training sessions and in-house education programs.
Location-Based Influencer Campaigns
Through Cirqle, clients now have the ability to trigger geo-based campaigns with the goal to drive footfall and promote influencer store visits. Influencers curated for your campaign are allowed to join when they are within the vicinity of one of your stores.
Selected influencers can view the tasks they have to do in return for the reward mentioned in the brief. E.g. receive a Scotch & Soda outfit and $500,- cash in return for in-store / product exposure on Instagram.
API-integration and CSV download
For those building on our platform, we launched an API our clients can tap into so everything you need to build on our platform is in one accessible place. Plus, we added some new features to automatically run CSV exports of your data-reporting so you're able to integrate into e-commerce solutions such as Custora.
Integrated Shipping Tracking
If you need to ship products to influencers in your program - millions of deliveries of all shapes and sizes are now tracked across all major delivery providers. This way, products that are send out for shipping to your influencers are auto-tracked and you're updated of the process along the way.
Our customer support team is on hand by phone and email to answer any questions that your or your influencers may have.
Track Social Performance, Review Content & Monitor Competition
Built-in best practices for assignment creation and a fully automated workflow mean better content for both influencers and marketers. Through our content vault, you're able to pre-approve content with the click of a button across all the influencers accepted into your program.
Amplify your best content at the most opportune time, by tapping into the world’s most powerful network of content creators and influencers.