How Indian Heritage brand Good Earth drives more traffic to their on- and offline shops using automated campaigns.
After identifying publishers as a go-to source for interior design inspiration, it was clear that engaging with key influencers proved to be the perfect environment for encouraging stagnant consumers to bring Good Earth's product to live across the best blogs and social channels.
Leveraging Cirqle's platform, Good Earth was able to launch its very first publisher marketing campaign, which invited publishers to shop Good Earth products, experience the brand's designs, and enhance overall brand equity.
By partnering with Cirqle, Good Earth was able to drive:
- Publishers to write about the brand
More consumers to their offline shops
35% more followers on social channels
Download the full case study to find out how Good Earth turned online inspiration into (offline) action—and how you can too!