Raise brand awareness for Made.com. A startup disrupting the designer furniture industry.
If you are considering buying any furniture soon, we would recommend a visit to made.com. That’s why, when the disrupting brand opened a new store in Amsterdam and London, they sought after top creators who would help promote the off- and online store in a unique and compelling way.
Proposing a new type of social campaign, Made.com decided to offer a platform-specific reward to creators in a collaboration with the Hoxton Hotels. By offering creators a getaway in their city of choice (Amsterdam or London) and a piece of furniture to shop, over 280+ creators applied for their campaign.
Approx. 1 million impressions delivered;
CPM of GBP 9.40;
Over 8.000 engagement points (Likes, comments, retweets, shares) were delivered across 3 different social channels;
8 creators/publishers were involved in the campaign
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