Solutions
Platform
Customers
Resources
Discover How ABOUT YOU Slashed CPA by 49%
By leveraging cutting-edge technology, data-driven insights, and an intuitive user interface, ABOUT YOU ensures a tailored experience for each customer, making online shopping effortless and enjoyable.
Lower CPA
-49%
Brand awareness lift
+2%
Lower cost per brand lift
-16%
Our step-by-step journey together
Organic
Organic Reels
Creator Partnerships
Paid Activities
Innovating the retail landscape through tech
Get Started
ABOUT YOU is a rapidly growing, innovative online fashion retailer that focuses on providing a personalised and seamless shopping experience. With a vast selection of clothing, accessories, and lifestyle products, ABOUT YOU caters to a diverse audience, offering a wide range of styles and trends.
Fashion & Retail
Industry
Content Production
21+ high-quality, engaging assets that showcased ABOUT YOU's products in an authentic and visually appealing manner.
A Performant Creator Framework
By leveraging The Cirqle's extensive network and data-driven insights, ABOUT YOU was able to identify and collaborate with creators whose style, values, and audience perfectly aligned with their brand vision.
@youraverageguystyle
@wenyiteong
@xcarlydaviesx
@thesilvahome
@tuggziee
@styledby.rhi
@stefanos_dimoulas
@steph.andher3
@sophie.eb.x
@snehasunny30_
@ruddiyeh
@rachelfionag
@ourcardifflife
@pami01v
@mum2louis01
@mollyawatling
@mua_aldonafrancis
@lucylou528
@lydiaeatsvegan
@lloydsceatspage
@lize_jade
@leonaridajovaa
@laurenrhiannon
@kornelkoczkas
@kieranlai.official
@jodiestubbings
@jazz.fitness_
@ispylibby
@isaacffrancis
@hettiefur
@glossme1up
@gemmalwaite
@elizziemay
@edible_in_edinburgh
@beccanicholsonx
@dream1ncolour
@danny_b_miller
@anabwarsame
@camisophiaaaaa
@caitlingolder_
@byaditimishra
@burcibaci
@brandonpmyers
@astyleedit
@alexincolour
@_thisisamina
@_katiemeehan
@_jackfowler_
@almurph18
@_em.jade_
@youraverageguystyle
@wenyiteong
@xcarlydaviesx
@thesilvahome
@tuggziee
@styledby.rhi
@stefanos_dimoulas
@steph.andher3
@sophie.eb.x
@snehasunny30_
@ruddiyeh
@rachelfionag
@ourcardifflife
@pami01v
@mum2louis01
@mollyawatling
@mua_aldonafrancis
@lucylou528
@lydiaeatsvegan
@lloydsceatspage
@lize_jade
@leonaridajovaa
@laurenrhiannon
@kornelkoczkas
@kieranlai.official
@jodiestubbings
@jazz.fitness_
@ispylibby
@isaacffrancis
@hettiefur
@glossme1up
@gemmalwaite
@elizziemay
@edible_in_edinburgh
@beccanicholsonx
@dream1ncolour
@danny_b_miller
@anabwarsame
@camisophiaaaaa
@caitlingolder_
@byaditimishra
@burcibaci
@brandonpmyers
@astyleedit
@alexincolour
@_thisisamina
@_katiemeehan
@_jackfowler_
@almurph18
@_em.jade_
@youraverageguystyle
@wenyiteong
@xcarlydaviesx
@thesilvahome
@tuggziee
@styledby.rhi
@stefanos_dimoulas
@steph.andher3
@sophie.eb.x
@snehasunny30_
@ruddiyeh
@rachelfionag
@ourcardifflife
@pami01v
@mum2louis01
@mollyawatling
@mua_aldonafrancis
@lucylou528
@lydiaeatsvegan
@lloydsceatspage
@lize_jade
@leonaridajovaa
@laurenrhiannon
@kornelkoczkas
@kieranlai.official
@jodiestubbings
@jazz.fitness_
@ispylibby
@isaacffrancis
@hettiefur
@glossme1up
@gemmalwaite
@elizziemay
@edible_in_edinburgh
@beccanicholsonx
@dream1ncolour
@danny_b_miller
@anabwarsame
@camisophiaaaaa
@caitlingolder_
@byaditimishra
@burcibaci
@brandonpmyers
@astyleedit
@alexincolour
@_thisisamina
@_katiemeehan
@_jackfowler_
@almurph18
@_em.jade_
@youraverageguystyle
@wenyiteong
@xcarlydaviesx
@thesilvahome
@tuggziee
@styledby.rhi
@stefanos_dimoulas
@steph.andher3
@sophie.eb.x
@snehasunny30_
@ruddiyeh
@rachelfionag
@ourcardifflife
@pami01v
@mum2louis01
@mollyawatling
@mua_aldonafrancis
@lucylou528
@lydiaeatsvegan
@lloydsceatspage
@lize_jade
@leonaridajovaa
@laurenrhiannon
@kornelkoczkas
@kieranlai.official
@jodiestubbings
@jazz.fitness_
@ispylibby
@isaacffrancis
@hettiefur
@glossme1up
@gemmalwaite
@elizziemay
@edible_in_edinburgh
@beccanicholsonx
@dream1ncolour
@danny_b_miller
@anabwarsame
@camisophiaaaaa
@caitlingolder_
@byaditimishra
@burcibaci
@brandonpmyers
@astyleedit
@alexincolour
@_thisisamina
@_katiemeehan
@_jackfowler_
@almurph18
@_em.jade_
@youraverageguystyle
@wenyiteong
@xcarlydaviesx
@thesilvahome
@tuggziee
@styledby.rhi
@stefanos_dimoulas
@steph.andher3
@sophie.eb.x
@snehasunny30_
@ruddiyeh
@rachelfionag
@ourcardifflife
@pami01v
@mum2louis01
@mollyawatling
@mua_aldonafrancis
@lucylou528
@lydiaeatsvegan
@lloydsceatspage
@lize_jade
@leonaridajovaa
@laurenrhiannon
@kornelkoczkas
@kieranlai.official
@jodiestubbings
@jazz.fitness_
@ispylibby
@isaacffrancis
@hettiefur
@glossme1up
@gemmalwaite
@elizziemay
@edible_in_edinburgh
@beccanicholsonx
@dream1ncolour
@danny_b_miller
@anabwarsame
@camisophiaaaaa
@caitlingolder_
@byaditimishra
@burcibaci
@brandonpmyers
@astyleedit
@alexincolour
@_thisisamina
@_katiemeehan
@_jackfowler_
@almurph18
@_em.jade_
@youraverageguystyle
@wenyiteong
@xcarlydaviesx
@thesilvahome
@tuggziee
@styledby.rhi
@stefanos_dimoulas
@steph.andher3
@sophie.eb.x
@snehasunny30_
@ruddiyeh
@rachelfionag
@ourcardifflife
@pami01v
@mum2louis01
@mollyawatling
@mua_aldonafrancis
@lucylou528
@lydiaeatsvegan
@lloydsceatspage
@lize_jade
@leonaridajovaa
@laurenrhiannon
@kornelkoczkas
@kieranlai.official
@jodiestubbings
@jazz.fitness_
@ispylibby
@isaacffrancis
@hettiefur
@glossme1up
@gemmalwaite
@elizziemay
@edible_in_edinburgh
@beccanicholsonx
@dream1ncolour
@danny_b_miller
@anabwarsame
@camisophiaaaaa
@caitlingolder_
@byaditimishra
@burcibaci
@brandonpmyers
@astyleedit
@alexincolour
@_thisisamina
@_katiemeehan
@_jackfowler_
@almurph18
@_em.jade_
@youraverageguystyle
@wenyiteong
@xcarlydaviesx
@thesilvahome
@tuggziee
@styledby.rhi
@stefanos_dimoulas
@steph.andher3
@sophie.eb.x
@snehasunny30_
@ruddiyeh
@rachelfionag
@ourcardifflife
@pami01v
@mum2louis01
@mollyawatling
@mua_aldonafrancis
@lucylou528
@lydiaeatsvegan
@lloydsceatspage
@lize_jade
@leonaridajovaa
@laurenrhiannon
@kornelkoczkas
@kieranlai.official
@jodiestubbings
@jazz.fitness_
@ispylibby
@isaacffrancis
@hettiefur
@glossme1up
@gemmalwaite
@elizziemay
@edible_in_edinburgh
@beccanicholsonx
@dream1ncolour
@danny_b_miller
@anabwarsame
@camisophiaaaaa
@caitlingolder_
@byaditimishra
@burcibaci
@brandonpmyers
@astyleedit
@alexincolour
@_thisisamina
@_katiemeehan
@_jackfowler_
@almurph18
@_em.jade_
@youraverageguystyle
@wenyiteong
@xcarlydaviesx
@thesilvahome
@tuggziee
@styledby.rhi
@stefanos_dimoulas
@steph.andher3
@sophie.eb.x
@snehasunny30_
@ruddiyeh
@rachelfionag
@ourcardifflife
@pami01v
@mum2louis01
@mollyawatling
@mua_aldonafrancis
@lucylou528
@lydiaeatsvegan
@lloydsceatspage
@lize_jade
@leonaridajovaa
@laurenrhiannon
@kornelkoczkas
@kieranlai.official
@jodiestubbings
@jazz.fitness_
@ispylibby
@isaacffrancis
@hettiefur
@glossme1up
@gemmalwaite
@elizziemay
@edible_in_edinburgh
@beccanicholsonx
@dream1ncolour
@danny_b_miller
@anabwarsame
@camisophiaaaaa
@caitlingolder_
@byaditimishra
@burcibaci
@brandonpmyers
@astyleedit
@alexincolour
@_thisisamina
@_katiemeehan
@_jackfowler_
@almurph18
@_em.jade_
@youraverageguystyle
@wenyiteong
@xcarlydaviesx
@thesilvahome
@tuggziee
@styledby.rhi
@stefanos_dimoulas
@steph.andher3
@sophie.eb.x
@snehasunny30_
@ruddiyeh
@rachelfionag
@ourcardifflife
@pami01v
@mum2louis01
@mollyawatling
@mua_aldonafrancis
@lucylou528
@lydiaeatsvegan
@lloydsceatspage
@lize_jade
@leonaridajovaa
@laurenrhiannon
@kornelkoczkas
@kieranlai.official
@jodiestubbings
@jazz.fitness_
@ispylibby
@isaacffrancis
@hettiefur
@glossme1up
@gemmalwaite
@elizziemay
@edible_in_edinburgh
@beccanicholsonx
@dream1ncolour
@danny_b_miller
@anabwarsame
@camisophiaaaaa
@caitlingolder_
@byaditimishra
@burcibaci
@brandonpmyers
@astyleedit
@alexincolour
@_thisisamina
@_katiemeehan
@_jackfowler_
@almurph18
@_em.jade_
@youraverageguystyle
@wenyiteong
@xcarlydaviesx
@thesilvahome
@tuggziee
@styledby.rhi
@stefanos_dimoulas
@steph.andher3
@sophie.eb.x
@snehasunny30_
@ruddiyeh
@rachelfionag
@ourcardifflife
@pami01v
@mum2louis01
@mollyawatling
@mua_aldonafrancis
@lucylou528
@lydiaeatsvegan
@lloydsceatspage
@lize_jade
@leonaridajovaa
@laurenrhiannon
@kornelkoczkas
@kieranlai.official
@jodiestubbings
@jazz.fitness_
@ispylibby
@isaacffrancis
@hettiefur
@glossme1up
@gemmalwaite
@elizziemay
@edible_in_edinburgh
@beccanicholsonx
@dream1ncolour
@danny_b_miller
@anabwarsame
@camisophiaaaaa
@caitlingolder_
@byaditimishra
@burcibaci
@brandonpmyers
@astyleedit
@alexincolour
@_thisisamina
@_katiemeehan
@_jackfowler_
@almurph18
@_em.jade_
Get Started
21+
high-quality assets
-49%
lower CPA
+2%
brand lift
-16%
lower cost per brand lift
Strategy
In their quest to drive growth and optimize marketing spend, ABOUT YOU utilized The Cirqle's software to develop a targeted and effective marketing strategy.
The approach centered on partnering with creators to produce 21+ high-quality, engaging assets that showcased ABOUT YOU's products in an authentic and visually appealing manner.
Get Started
.avif)
The Cirqle Performance Engine in Action
Lower CPA
-49%
Brand awareness lift
+2%
Lower cost per brand lift
-16%
The Cirqle's influencer marketing software delivered outstanding results that significantly contributed to the brand's growth and success.
Get Started
Key Takeaways: why this partnership succeeded
Finding the right creators
The engaging content generated through creator collaborations led to a remarkable -49% lower CPA, enabling ABOUT YOU to optimize their marketing budget more efficiently.
How to use The Cirqle
Choose your goal, we’ll handle the rest. Here are some examples to get you started
Find the right creators fast using AI search + predictive scoring so you start with people who are likely to convert.
Turn organic creator content into ad-ready assets you can quickly test, iterate, and scale.
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Connect outcomes back to creators so you can see what drove sales, not just engagement.
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Run continuous ambassador/affiliate programs with ongoing recruitment, activation, and content flow.
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Use performance signals to double down on winners and pause what’s not driving incremental results.
.avif)
Plug in Shopify + your attribution stack so tracking and payouts are clean end-to-end.
.avif)
Stop Searching. Start Building.
Ready to scale your influencer marketing and drive measurable sales like About You?
Give your team the power and speed they need to find the right partners and grow your brand.
%201.avif)
