Delivering Quality Experiences for Leading Brands

Our impactful case studies come with hundreds of insights into running succesful marketing campaigns with content creators. We've gone ahead and organized them per category for your convenience.

Case Studies

Mussila is an innovative and award-winning music application made for children aged 6-10. With hours of lessons, challenges, and games — it teaches youngsters the essentials of music theory through interactive play. Our role at The Cirqle was to leverage influencers to get both application downloads and subscriptions at a CPI well below Mussila's average.

Mussila

How Mussila generates 4000 App Installs every 30 days

Music Application

ABN AMRO is the third-largest bank in the Netherlands, providing services that stretches from savings, credit and debit cards, loans, insurance, pensions and mortgages. Our role was to help launch their new Android application, drive conversions and encourage users to make payments through it.

ABN AMRO Bank

ABN AMRO Bank achieved a 7:1 ROI on influencer content in 90 days

NexGard offers dogs a month’s worth of flea and tick protection in one beef-flavoured bite. Our role was to get the word out about this number #1 veterinary recommended chewable. The message our dog-loving influencers pushed was simple: Delicious chews that dogs both love and keeps them protected at the same time .

NexGard

30 Dog-loving creators drove $2 Mln in ROI for Nexgard Argentina in 60 days

Bombay Sapphire

Bombay Sapphire and $1Mln in ROI through 8 Creative Artists in 3 months

The Garment District is one of New York City’s hottest destinations for locals and travellers, home to a diverse mix of restaurants, rooftop bars, art studios, creative businesses and more. After seeing the success of the previous campaigns with The Cirqle, Garment District decided to harness the reach of 8 new curious and excited local creators to attract visitors to the thriving neighbourhood.

New York City

How New York City's Garment District hit 650,000 Tourists in 5 months

We are Pi and The Cirqle worked together with refugee-led NGO called MAPs to raise awareness for refugee capabilities.

Multi-Aid Programs

How Robogee managed to 2x their audience in 30 days

Manchester City Football Club is an English football club based in Manchester that competes in the Premier League, the top flight of English football. In 2019 the team value of Man City reached $2.688B.

Manchester City F.C.

Man City attracted the attention of 7,000,000 people through 41 Creators in 3 months

citizenM and The Cirqle partnered together to bring significant awareness for the new citizenM Hotel in Geneva.

citizenM

Global Hotel chain citizenM went from 0 to 2,000,000 impressions in 14 days

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. The Company operates over 600 Barnes & Noble bookstores in 50 states. Barnes & Noble wants bookstores to keep their role as a landmark for personal identification and inspiration. They call for campaigns that instilled curatorship and tangibility.

Barnes & Noble

How we got Barnes & Nobles from $0 to $5,100,000 in ROI in 12 months through 100's of influencers

Swarovski was looking to promote its Create Your Style community packed with artists that created beautiful items featuring Swarovski’s crystals. The artists shared their creative work with the Swarovski branded Create Your Style page and proactively attached a step-by-step guide on how they created their products. Swarovski wanted to built and expand their community so they turned to Creative Artists of Instagram to help out. They also wanted to grow their audience on the @Swarovski branded Instagram channel to create an avenue to be able to speak with their customers more interactively.

Swarovski

Swarovski turns to The Cirqle for Studio Quality Content and to build Community

Due to the Covid-19 pandemic, women in Africa are increasingly at risk of gender-based violence (GBV). Gender-based violence includes physical, sexual, verbal, emotional, and psychological abuse, but also economic or educational deprivation. Both women and men experience gender-based violence but the majority of victims are female. Due to the pandemic, social and protective networks like schools are heavily disrupted.

Amref

Amref: licensing The Cirqle for awareness around Gender Based Violence amidst Covid-19

Marie Stella Maris

High-End Cosmetics Brand Marie Stella Maris reached 1 Mln Customers through DTC-Influencer Marketing

Samsung

Samsung marketed its newest smartphone through the people who use it the most.

Keep your pet happy, healthy and strong with Purina®. Bright eyes, a shiny coat and a playful personality are the telltale signs of any healthy pet, and it all starts with a proper diet. As one of the global market leaders in pet food, Purina is leading the way when it comes to advancing the science of nutrition, health and food products for pets.

Purina

6 Influencers, heaps of content, and a $100,000 ROI for Purina in Singapore

Heineken

Heineken's Exclusive Christmas Wrap launch amid an avid young crowd in Singapore

Shinola

Shinola: 900,000 potential consumers, 35,000 engagement points and a 7% engagement rate in 90 days.

After identifying Cirqle as a go-to source for activating, engaging and collaborating with publishers, it was clear that creators offered the perfect fit for encouraging consumers to bring V2C Gin's product out of the pantry and into their favorite Gin-T recipes.

V2C Gin

How an artisanal Gin brand built brand awareness through Cirqle.

You might think Eindhoven sells itself as a destination, but a lot of work goes into its promotion. In an effort to appeal to Millennials, the city of Eindhoven in collaboration with Zandbeek Agency who used The Cirqle's platform, partnering with E.U. creators such as Andy Suryandi and Carl Cunard to generate beautiful content through their social channels.

City of Eindhoven

How the city of Eindhoven uses UGC to entice you to visit the Capital of Design.

Wolford

Wolford's product launch in collaboration with influencers.

LG Electronics

30 Million views across sport and tech enthusiasts for LG Electronics in 10 days.

“What you do in the dark puts you in the light.” was the theme of this campaign. We knew that the performance of Under Armour's star athletes can directly be linked to sales. And thus, we were extremely curious to see the results of a campaign where creators were asked to do the exact opposite of what they're used to doing. Go dark, don't access social media for 3 days straight, and workout instead.

Under Armour

Under Armour looked to The Cirqle to start a highly targeted marketing campaign.

Fossil

Fossil's RoAS grew by 500% in 60 days for every $1 spent on The Cirqle

How interested New Yorkers attracted a whole new crowd to an underrated part of the city that was long due to receive the attention it deserves. The Garment District was looking to promote its thriving scene of boutiques, restaurants, coffee shops, rooftops and bars to attract a substantial amount of visitors to its neighbourhood. Of course, they soon found out that the best way to do this was through a group of inspiring local creators.

New York City

New York City's Garment District brought back to life through UGC

Scotch & Soda is inspired by the world and curated by Amsterdam: a highly passionate team of discoverers and collectors, scouring the globe for that painting, poem, vintage piece, ruin or artefact that sparks our never-ending curiosity. Treasures uncovered on worldly wanders are poured into signature looks that clash eras, classics, places of inspiration, meshing unexpected fabrics and patterns. Here's a feature of S&S's Discover Experience.

Scotch & Soda

2,8 Mln consumers swept off their feet by Scotch & Soda's Influencer-powered campaign.

Proposing a new type of social campaign, Made.com leveraged to offer a platform-specific reward to creators in a collaboration with Hoxton Hotels, deploying our Create and Share platforms. By offering creators a getaway in their city of choice (Amsterdam or London) and a piece of furniture to shop, over 280+ creators applied for their campaign.

Made.com

How Made.com disrupts the furniture design industry using influencers

Home & Interior

Through Cirqle, UGG managed to get over 300 creators to apply for this campaign. Inducing a huge cost reduction and delivering incredible efficiency through our technology. During the #MyClassicStyle campaign, more than 100 pieces of content were created and over 36 bonus posts were delivered by creators in our network.

UGG Australia

How 300 Influencers drove $250k in bsuiness for UGG Australia

Belstaff

Belstaff's Here be Dragons Campaign as produced by Droga5, in partnership with The Cirqle

McDonalds wanted to promote cultural diversity by collaborating with influencers. This is what we came up with, powered by The Cirqle's Create and Share platforms.

McDonalds

How McDonalds championed Diversity and generated $365k in one franchise in 14 days

Quick Service Restaurants

Subway introduced two All-New Signature Wraps with double meat to their lineup. Influencers could choose their New Sesame-Ginger Glazed Chicken Signature Wrap or their New Sweet N’ Smoky Steak & Guac Signature Wrap and produce photo and video content for the world's largest franchiser.

Subway

Subway's billion dollar franchise turned to The Cirqle to get from zero to 6 mln monthly delivered impressions.

Quick Service Restaurants

Using The Cirqle Platform®, Band-Aid RED created a full-blown full-funnel digital marketing campaign, eliminating the use of spreadsheets across the organization and enabling users cross-teams and agencies to collaboratively build a robust campaign.

Johnson & Johnson - Band-Aid RED

SABRE AWARD 2020 - Johnson & Johnson's Band-Aid Red Campaign, for the fight against HIV/AIDS

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