Best Influencer Marketing Campaign
PRovoke Sabre Awards – 2020
Viteezy is an up-and-coming subscription-based daily vitamin brand dedicated to changing the vitamin market. They believe everyone is unique and deserves the right vitamins, minerals, and herbs for their needs. Leveraging their team of certified dieticians, they developed a 3-min quiz that provided personalized vitamin recommendations to suit each person’s lifestyle, habits, and health goals. With an amazing product at the ready, Viteezy was eager to drive potential new consumers to their site to take the quiz and sign up for subscription packages.
We sourced and partnered with 9 influencers known for their authority in the health, beauty, and family verticals to champion the value of Viteezy. After educating our partners about Viteezy’s methodology and benefits, they had 1 week to receive the product and produce 56 pieces of content explaining why they’re using the product, why they chose to sign up for a subscription package and bringing the value and ease of use to life.
User clicks on content with a CTA to save the offer
Users can add the offer to their mobile wallet
Direct-to-consumer communication & conversion tracking is enabled
User gets notifications in real time
The wide variety of the 56 content pieces allowed us to amplify and optimize the content for various placements across Facebook, Instagram, Marketplace, and Audience Network, resulting in a 4x ROI.
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