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May 8, 2026 · 16:00 CET / 10:00 ET · 45 min + live Q&A. A live session on Partnership Ads and Creator Marketplace — content strategies, ad formats, and briefing templates from brands running creator as a paid-media channel. Qualifying brands leave with Meta ad credits.








Two perspectives. Four topics. One playbook to take home.

Partnership Ads: what they are and why they work — presented by Meta

Creator Marketplace: discover creators at scale — presented by Meta

Implementation patterns from Loop, La Redoute, and Crocs — The Cirqle

Decision frameworks for your first campaign — The Cirqle
Live · May 8, 2026 · 16:00 CET
Free registration · Recording included · Live Q&A with Meta
Save your spot→A playbook

Benchmarks

Ad credits

So you can win at it yourself too. We'll cover real cases, real playbooks and ready to go template you can deploy right away (with or without us).
Run ads from the creator's handle, not the brand's.

A repeatable system for identifying winning creators.

Infrastructure to turn content into performance campaigns.

Partnership Ads lets you run paid media through a creator's identity. This combines the trust of creator content with the precision of performance marketing to drive measurable results.
Creator Marketplace discovery scored on historical ROAS, audience data, and category fit — shortlists built from first-party signals, not follower counts.
AI powered creator scoring (ROAS, conversion rate, CAC)
Historical performance across campaigns and channels
Predictive recommendations based on your category

Ads delivered through the creator's handle. Brand's ad account behind it. Meta Ads Manager attribution on top.




Unified paid + organic reporting. Attribution at the creator and ad-asset level — so every euro ties back to signal.
Full-funnel tracking across organic + paid
Real-time ROAS and conversion insights
Continuous budget reallocation to top performers



Creator as a channel, in their own words. These are some of the brands this session will unpack.

Turning 60 Influencers into highly scalable revenue channels with The Cirqle
Read article

The Ultimate Supplement: How LYMA Turned Authentic Menopause Stories into a 6.8× ROAS Engine
Read articleThe Cirqle integrates directly into your existing ecosystem, so you can act on data instantly.
Attribution flows directly into your reporting stack
Campaigns sync with Meta in real time
Teams collaborate without friction

Claude

Slack

Northbeam

Impact

Shopify

Meta
We’re doubling down on our partnership with Meta to define the future of creator-led performance marketing.
Webinars
How to Scale Partnership Ads to €1M+/month
Creator-Led Paid Social: The New Performance Playbook
Events
Private roundtables with Meta performance leaders
Live case study sessions with leading DTC brands
Resources
Benchmark reports on Partnership Ads performance
Playbooks for creator selection and scaling
Speakers
The session is hosted by The Cirqle with a guest speaker from Meta's Partnership Ads team.
Host
Steven Lammertink
Founder & CEO, The Cirqle
Guest speaker
Meta speaker
To be announced
Meta program
Meta is making ad credits available to brands meeting eligibility requirements. The session walks through the format, the creative process, and how to get qualifying campaigns live.
Eligibility, match, and cap values detailed in program terms on request.
Register
Free registration. Calendar invite and recording are shared with every registrant.
Registration powered by Livestorm. By registering you agree to receive event-related emails. † Eligibility, match, and cap values detailed in Meta’s program terms on request.